  News Alert Update, Sheba Medical Center at
Tel Hashomer, Israel MSR to Serve as Model and Sister Center to Case Western Simulation Center
MSR, the Israel Center for Medical Simulation, is an international leader in the evolving field of medical simulation -- an innovative approach to improve quality of care, increase patient safety and reduce medical errors*. Operational since late 2001, MSR has trained over 13,000 health professionals of all sectors of healthcare in Israel - physicians, nurses, paramedics, medics, pharmacists, social workers etc, in areas of medical emergency preparedness, medical licensure, communication skills, clinical competence and recently, personality-based screening of candidates for Tel-Aviv University Medical School. MSR is under the direction of Dr. Amitai Ziv, a world-renowned expert in the field of medical simulation. He is a veteran combat pilot in the Israeli Air Force where he was first exposed to simulation-based training. Dr. Ziv has been invited to brief the US Congress, the US Department of Health and Human Services' Office of Homeland Security, the US Military and the Greater New York Hospital Association on MSR's emergency preparedness training programs. MSR has collaborative ties with major medical centers including Mayo Clinic, Harvard University, Cleveland Clinic, Case Western, McGill and Chicago. MSR's leadership and unique contribution to Israel's health system has recently been acknowledged at the highest levels of Israel's public health and civil service with the announcement of the following prestigious awards:
Set up as a "virtual hospital" MSR has the capacity to simulate any clinical environment from operating room to battlefield, and any clinical conditions including those during chemical and biological attacks. Sophisticated computer-driven virtual reality mannequins bleed, breathe and communicate in ways humans would under these conditions and the Center is turned into the "real" setting of a nightmare event.
MSR has over 30 different simulators and employs more than 100 actors that simulate patients. The simulated patients role-play challenging communication scenarios in order to train health professionals in such situations as delivering bad news, identifying abuse in the family and obtaining informed consent. MSR's hands-on training focuses on crucial error reduction and safety aspects of medical education such as teamwork and communication skills. The Center's founding vision was to become a national resource - serving the needs of all sectors of health care providers. In the few years since its inception, MSR has done just that, becoming recognized not only in Israel but internationally as well. MSR to Consult on a "Sister Simulation Center" that will serve the Cleveland Region MSR has been asked to serve as a model and "sister center" for the Mt. Sinai Center for Medical Simulation to be established by Case Western Medical School in collaboration with the Cleveland Clinic and major health providers in the Cleveland Medical Community. The new center hopes to create one of the world's foremost centers for patient safety, using the most advanced forms of simulation-based medical training. MSR's director, Dr Amitai Ziv, has been recently appointed as an adjunct faculty member (Associate Professor) at Case Western Reserve University medical school, to represent MSR's role in assisting the development of Case's new simulation center. The Mt. Sinai Health Care Foundation has recently announced the award of $10M to Case Western University in order to create the center. The development comes just weeks after Cleveland Mayor Jane L. Campbell visited MSR, as part of a U.S. mayor's delegation to Israel. The visit, including participation in sessions on emergency preparedness, prompted Mayor Campbell to consider contingency planning for disasters, instead of handling cases as they arise. "The most significant visit we made was to the Israel Center for Medical Simulation (MSR) at Sheba Hospital," she told Israel21c.org. *Reports on patient safety (e.g., To Err is Human, the US National Institute
of Medicine Report, 1999) indicate that health care is far less safe than it should
be and that deaths due to medical errors in the U.S. amount to 100,000 annually.
Simulation based medical education has been recognized as a powerful tool in addressing
patient safety and quality care training. For more information, please contact:
Lauri Novick, Executive Director, Friends of Sheba - Tel Hashomer: New York
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